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Market Expansion 101: Venturing Into New Markets

Business is booming. You’ve acquired a firm grasp on the marketplace that your company resides in and are looking to take advantage of it. What’s the best thing to do during success? Expand. Grow. Finding a new market to dive into will create more depth to your company and brand. You’re looking to remove the “niche master” title that’s associated …

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On The Grid: Using a Product Expansion Strategy to Lift Sales

If you’re a small business owner, sometimes it can seem like a dead-end when it comes to expanding your business. We are here to tell you that product expansion strategies can help your business move forward. Product expansion strategies help you to find new consumer bases and create new products your consumers will love. For more information on product expansion, …

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How to get your business on the front of Google!

10 tips that will force Google to direct brand new visitors and customers to your site on a daily basis. It doesn’t matter what kind of service or product you provide, your online business needs and relies on Google to direct new customers to your website. That’s because consumer’s online use search engines like Google to find the products and …

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A Useful Guide on How to Create a New YouTube Channel for a Business

Did you know that 60% of people prefer watching online videos as opposed to traditional television? From a marketing perspective, it makes much more sense to invest time in a YouTube channel then a TV commercial. YouTube videos also create dedicated viewers as subscribers, are self-promoting with sharing options, and can be ranked even easier than blog posts. If you create a new …

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Business Management Tips: How to Increase Profit Margins

Money’s at the heart of all business. Indeed, 29% of new businesses fail because of insufficient funds in the bank. Clearly, no money means no business. It’s as simple as that. Maximising capital gains will forever be key to company growth and success. For that reason, the number one goal for every business owner is to increase profit margins wherever possible. But …

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7 Important Lessons to Learn From the Chik-fil-A Business Model

In 2016 alone, fast-food giant Chik-fil-A earned over 4 million dollars per store… and they were only open 6 days a week! With this kind of revenue stream, you can bet there’s something more to Chick-fil-A’s astounding success besides its scrumptious peach shakes and pickle-covered chicken sandwiches. So what is the “secret sauce” that makes this restaurant able to earn more revenue per …

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How to Handle and Learn From Negative Feedback and Reviews

Negative feedback causes pretty much any business owner to tense up every time they receive notification of a new review on their social media or public profiles. When money is on the line, it’s easy to see the damage those biting bits of prose can do. And in the following article, we’re going to show you how to deal. But …

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A Complete Guide to Understanding Business KPIs

The internet and its users create more than 2.5 quintillion bytes of data a day. Data is so common that most people don’t bat an eye at the trail they leave behind. Every time someone visits your site, they leave pieces in their wake. A lot of of those pieces are useless. But, a lot of them can be used to predict …

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