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How to Respond to Negative Reviews (And How Not To)

No matter how good your product or service, not every review will be positive. We take a look at how to respond to negative reviews – and how not to. Businesses have always relied on their reputation to promote and bolster their offerings. The history of trademark law stems directly from the need for businesses to assert and protect their …

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Beginners Guide to SEO

Congratulations!  You’ve made the decision to take your business online. You’ve built your website and you’re ready to start taking orders, but where are all the customers you thought would be knocking on your virtual door?  Perhaps they have gotten lost?  Or is it that they would be on their way to you….if only they knew you existed! If you …

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Your Flawless Guide to Grow a Small Business

When starting up your business you want make sure you see growth within profits and customers. What if your small business could become a worldwide sensation? This is what every business owner dreams of. However, many are afraid those dreams can never come true. Fortunately, there are many tips to help grow a small business. And by utilising these tips …

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How Your Company Can Build Up More Twitter Followers

It is rare to speak to a business owner who uses Twitter but who doesn’t want more followers.  A few might say the numbers aren’t important and they are only concerned with “quality followers”. However, it’s generally the ones who only have a few followers who make this argument. As a business owner, why would you want more Twitter followers? …

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